Brandcell participated as a business advisor on Branding 101 at the Entrepreneurs Forum on May 21-22, held at Biel Pavillon Royal. Supporting entrepreneurship is one of Brandcell's aims in order to help companies in Lebanon and the Levant develop to reach international standards.

Mobision, the region's first commercial Mobile TV based on DVB-H technology, appoints Brandcell to handle all its brand strategy development. Brandcell will take responsability of establishing a clear brand positioning for Mobision. On the market kevel, Brandcell will develop Mobision's marketing strategy blueprint.