Project Details

In 2017 Roadster Management expressed the need to regain business focus and develop a new strategy with the aim to enhance growth.

How Did We Help

Brandcell Team uncovered key insights on business drivers followed by a 3 day workshop and the development of a new “Playing to Win” strategy.
A bottom-up Implementation program was then put in action via cross functional teams in order to bring the strategy to life and gain quick buy-in